That's my point exactly. A lot of people are in a crunch, and even if you are a UNLV alum and a big sports fan, there are still limitations. Personally, I'm not spending $100/ticket for a big group. If it were just me, maybe, but still probably not. And I watch every game that I can on TV if/when I don't attend them.
You can save a few bucks on some of the secondary tickets, but in most cases the number of seats and location are fairly limited and not in most cases available for larger groups. I would love them to open the upper section and would have no issue with lower pricing for the upper section. I find it unlikely at this point that they will sell enough tickets in the lower section (It may sell out, but I am sure it would be cost prohibitive to open the next section for only a couple of thousand seats to be sold) to justify opening an upper section, but you never know!
For the sake of argument, let's say they decided to open up the upper section. What sort of costs are associated with that? You'd have some additional ushers and security, but on top of that, what else? You'd probably want to open up at least some of the concessions in those area, but you wouldn't have to open up all of them. So if you needed any extra 200 employees for the game, what do they pay them? Maybe $100 for the game? So you're looking at 20k. If you were somehow able to get another 5-10k people by offering tickets for $10-20 a seat, you could make much more than you're putting into it. Seems like an easy decision, unless I'm way off on my numbers.
I’ll be doing this game the cheap way to via walking a mile to save on the parking pass. Not going to miss our guys when I have a Saturday off for once.
I assume its a staffing issue as well. If they’re opening the upper bowl, that’s a lot of staff for concessions.
I suspect it’s a numbers game. To open the upper bowl you need to cover $xxxxx in costs and can only drop ticket prices by $xx amount without upsetting folks who already purchased tickets so the question becomes at what point do the lines cross where you can have a fair chance of UNLV not having a loss in revenue be too damaging overall. Sufficient demand will have to be there before making that call bc you’d have to staff up the upper levels with some assurance that folks will buy the tickets. Not as easy as we make it seem especially for an athletics budget that has been in the red overall. Let’s give Harp and his team the benefit of the doubt here. I’m sure they want to see the stadium packed more than we do, but we’re not saddled with any lost revenue while he absolutely has to absorb it.
This should never be the case.
Lol, I love the timeshare idea. Classic. I'm sure you're right about most of those tickets being season ticket holders, but still, we don't have the winning history or attendance to be charging similar prices to SEC/Big 12 etc schools. You can buy general admission tickets to the UNR games for $10. UNM for $15. Even Boise St games maxed out at $75 on the school website tickets page.
Thats my argument.. Lets say they get 20k more in the doors. UNLV wins the conference title outright at home in front of 35-40K... Those 20k then get emails from UNLV tickets asking them to buy 2024 season tickets at what like 200$ a pop... You get 25% of that and now youre at 25K season ticket holders starting into 2024 without any additional offseason hype? yeah, its a big opportunity
In these games the aftermarket ticket prices are driven down by fans who are disgusted with their team or for some other reason don't want to go. ( can't make a Fri. game?) In most of these games there is flagging interest by one or both sides. Guaranteed if UNLV was 2-8 you could get an aftermarket ticket for $5 plus service fees. It's a seller/buyer market with VIVID taking a service fee. In most of these games there is flagging interest by one or both sides. The price from the school itself is higher. Take LSU. They have single game tickets available and the prices range from $ 75 to $200. Mississippi State. $ 50-150.
The other part of that is that i doubt most of those tickets you sited are not prime lower bowl level seats.
I have no clue how much it cost to open another section, but they still need to sell a couple of thousand lower seats before even considering the opening of the upper section. A better option may be to put in the seats on the student section that have been left out all season for UNLV. My guess is that would be around 2K more seats and put the seating somewhere around 28K-30K total in the bottom section.
But if you're not willing to drop prices for the lower bowl, then you could leave those as is and open the upper bowl at better prices. Or offer some sort of incentive to help fill the lower bowl at better prices. Maybe throw in some mens baskeball tickets with a purchase of football tix.
If they really wanted to increase ticket sales for next season, they may consider a food offer like they do for basketball. Next season is a whole new ball game which will give UNLV the chance to push for the magic 30K plus number by changing things around. Considering the job the AD has done so far, I expect they will look for ways to improve attendance from day 1!
It’s for sure a lot more than $100 per employee. If the game is at say 4pm, employees typically arrive at say 8am. They are then there till like an hour after game time. So let’s assume 8pm. 12 hours of pay, at like 15-17 for concession stand workers (lower pay since they also get tips). Your talking $180-210 a person. Your costs just doubles from your rough estimate on expenses. Most of the major events also outsource a majority of the employees to other companies.
Seems crazy that workers would be there for 12 hours. I don't know what time they open the gates though, so maybe that's right.
You would think that, but years and years of economic analytics says otherwise.
Easy answer, whatever makes you more money in the short run. Most people know they won’t be at a job more than 5 years. Most business ventures, which athletics is, don’t care about the long run. Building loyalty through lower priced tickets loses a lot of money in the short run. It would be better for UNLV to get 18k at $100 than. 30k at $40.
Having a tough time finding that analysis. Could you cite a study that proves people will pay higher prices if they know lower prices will be coming?
Sounds similar to UNLV basketball. They were really good back in the day and packed the T&M. They just kept asking for the same prices, or increased prices, despite the fact that the product kept getting worse. After a while, people will not continue to pay for a product that's not good. Especially if you're trying to sell it for a premium price
I’ve worked for two college athletic departments in economic analytics. I have a bachelors and masters in economics. There are always sales or discounted tickets and it does nothing to hurt future season or singlw game ticket dales.
I work security and we get about $130 a game unless we get over time pay added on.
Yeah I was pretty surprised to see there were entire sections with basically nothing sold. Hopefully most of the end zone fills up with the $36 and $43 dollar tickets available. I really don’t think the visitors side will be able sell a ton of what’s left. I don’t know if there’s a market of people willing to pay $62-$87 per ticket for UNLV v SJSU.
I got an additional 4 for $20 each. I got a call to see if I wanted more this afternoon.
Any chance they were still offering the $20/ticket deal? I missed out on the earlier promotion.
I think it ended on the 16th, but call them
I figured out what happened when I noticed the secondary market like stubhub, vividseats, ticketmaster, seatgeek, etc. all went from having a lot of tickets available to only a few. UNLV must have been offereing the seats through the secondary market to help with sales, and when they started to run low on tickets they took back the majority of them for direct sales to customers.
